Better-Gro® Enhances Product Line with the Acquisition of Dynamite® Plant Food
Professional Grade Product Line Expands and Organic Fertilizers Added
Tessa Newman, Marketing Coordinator, firstname.lastname@example.org
Arcadia, Fla. (March 30, 2017) – Sun Bulb Company, the makers of Better-Gro® gardening products, recently completed the acquisition of Oxford, Fla. based Dynamite® Plant Food, a company best known for its professional-grade continuous-release fertilizers and organic plant foods.
Dynamite® Plant Food was initially developed for and used by commercial growers. The patented plant food was formulated to provide continuous release nutrients, based on both moisture and temperature needs. In 1990, Dynamite® Complete Plant Food was introduced to the retail market. Since then, the product line has expanded to include a full line of plant foods developed for flowers and vegetables; orchids and bromeliads; palms and citrus; and all purpose needs. In addition, Dynamite® is a pioneer in the earth-friendly, organic sector. They developed the well-known organic formula, Mater Magic®, which is designed to produce larger and juicier tomatoes as well as an all-purpose organic plant food which can be used on herbs, fruits, vegetables, houseplants, trees and shrubs.
“Today’s home gardener is looking for earth-friendly options and proven plant foods at a price point that will provide value and plant longevity. With food prices on the rise and organic foods at a premium, the at-home garden market both for ornamentals and edibles continues to grow,” said Rod Hollingsworth, CEO of Better-Gro®. “This acquisition is very timely and is an excellent complement to our existing Better-Gro® product line.”
For retailers, Dynamite® plant foods may be ordered and shipped along with the current Better-Gro® product line. For consumers, Dynamite® and Better-Gro® gardening products are available for purchase nationwide through major home centers, mass merchandisers and independent garden centers.
About Sun Bulb Company Founded in 1956, Sun Bulb Company produces an array of tropical plants and garden products designed for the home gardener under the Better-Gro® brand. Better-Gro® currently distributes products nationwide through major home centers, mass merchandisers and independent garden centers. For more information about Sun Bulb and Better-Gro® visit www.better-gro.com.